SSL Law Firm: video
Rendered from the delivered Lottie file on this page.
Work
A Lottie logo animation for a law firm's new homepage, produced through Grater Digital: a sequence of circles resolves into the SSL mark, 'Attorneys at Law' builds letter by letter, and 'Nobody Does It Better' writes on in script, a quiet nod to the 007 theme the brief asked for.
Grater Digital / SSL Law Firm / 2021
My role: Logo animation and Lottie export
Delivered: A 1920×1080 Lottie logo animation (30 fps, about 26 seconds) with an HTML demo
Tools: Illustrator, After Effects, Lottie (Bodymovin export)
Grater Digital was building a new website for a law firm and needed an animated SVG logo for the home page. The motion was to carry a subtle James Bond / 007 theme.
The animation opens with a sequence of circles that resolves into the SSL mark. "Attorneys at Law" then builds in letter by letter, and the line "Nobody Does It Better" writes on in script behind a pen nib, finished with an underline. I drew the write-on paths in Illustrator and animated everything in After Effects. Early tests in late September tried out the logo intro, a gradient and the L on its own; versions 2 and 3 followed on October 13.
Version 3, exported with an HTML demo on October 14, 2021, is the final file shown here.
Rendered from the delivered Lottie file on this page.
Final logo animation, 1920×1080, 30 fps.
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